Why It Is Time You Embrace UberX

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Unless you have been living under a rock, you probably are already familiar with UberX, the car sharing service. If you aren't familiar with it, it basically is a taxi service, in which you request a UberX car via a smartphone app. The smartphone uses your GPS location (or you can enter it manually), and you can order a car to pick you up and take you to any destination. The driver & the car are owned by private citizens who work for UberX.

The pricing is competitive. In the case of my testing in Hoboken, I have found its even cheaper than most Hoboken taxis. Let me give you a few examples:

  1. I needed a car on a Saturday morning. I was going on a golf outing, and meeting people to take a bus at 13th street Rite Aid around 5:45 am. I called Indian Way at 5am - asking if a car could be sent to my place at 5:30am. They said, "Oh, just call back 10 minutes before you need a car." I walked Rocco, grabbed some coffee, and called back at 5:20 am. No answer. Called again at 5:25 am. No answer. Called again at 5:30am. No answer. I'm pissed. I can't be late. I didn't think that UberX drivers were up at 5:30am on a Saturday, but flipped open the app - and had a car at my place 3 minutes later. No fuss. No muss. Crisis averted. Interestingly enough the car ride was, with tip, $6. That's what Indian Way costs without tip. I was so happy that the driver helped me out that I gave him an extra $5 cash.

  2. Recently I needed to see a doctor located in Jersey City heights. I don't own a car. Taxi rides outside of Hoboken can be prohibitively expensive. UberX charged me $10 to get up to Kennedy Blvd and $10 back, both with tip included.

  3. Often I rent cars from Avis in Jersey City, at the Newport Mall. I used to take Indian Way - it was a $12 cab ride from my house on Newark Street to the mall. Its less than a mile away. With UberX it costs me $8, with tip.

Also, I should point out that most taxi cabs in Hoboken are very old. They rattle and squeak and the vinyl seats often are gross - and forget about getting a cab with good air conditioning. With UberX most of the cars I have been in are nearly brand-new. The drivers offered me bottled water many times. They are clean and comfortable. The drivers get rated by the UberX application. If a driver cannot maintain a 4.5 star rating - they no longer drive for Uber. The rating system is from the passengers, after each ride you give the driver 1 to 5 stars. 1 star if the service is terrible and 5 stars if the service is fantastic. I have given 5 stars out to about all my rides so far.

The only downside is the surge pricing. They can increase the pricing based on a supply and demand model. Before you request a car, you can get a fare quote, and I often do this, especially if i'm pricing out a car ride to the airport.

As I told UberX drivers repeatedly, if the taxi industry doesn't catch up to this soon, and create a similar app with competitive pricing - they will become a dinosaur.

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This page contains a single entry by Furey published on July 23, 2014 12:55 AM.

Open Letter To City Hall: Hoboken Reform - Has It Stopped Progress? was the previous entry in this blog.

Hoboken City Hall Responds To My NJ Transit Complaint is the next entry in this blog.

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